Startup Advisor & Fractional COO · Zurich · Remote
I work with B2B startups in the scaling phase as a sparring partner with operational depth. Took Paymit/TWINT from zero to market launch, built F10 across Zurich and Singapore, led Sonect into Mexico and Italy. Built, not consulted.
The first conversation is a working session, not a sales call.
Numbers, not reference slides
Who this is for
Product-market fit is there. Now go-to-market, organization and capital all pull at the same time. Typical situations:
Pipeline thin, sales process ad hoc, ICP fuzzy. The product is better than the numbers.
The value is real, the argument is missing. Discounts stand in for packaging, deals take too long.
Every decision runs through you. Delegation, roles and structure lag behind growth.
Large customers want to buy, but processes and organization are still in startup mode.
The story convinces internally, but not yet in the boardroom. Numbers, narrative and deck don't click.
Pivot, restructuring or a growth leap: you need a structured outside view, fast.
Working together
Start here
30 minutes, 1:1, via Google Meet. Bring a concrete challenge in go-to-market, pricing, pitch or organization and we work on it directly. Expect real input and clear next steps, not a sales pitch.
Focused
5 intense days at a critical point: pivot, fundraising, growth planning. Deep interviews, structured analysis, the 3 to 5 biggest levers with a 30/60/90-day plan.
Ongoing
Weekly 2-hour session plus a monthly deep-dive workshop. Strategic sparring on priorities, go-to-market, pricing and organization, with async availability in between.
Operational
Operational responsibility on a part-time basis: structure, processes, team, enterprise readiness. For phases where sparring alone isn't enough and someone has to deliver.
Maximum 3 to 4 parallel mandates · Remote or on site in the Zurich/Basel area · Prices plus VAT where applicable
Start here
Not a discovery call. Bring one concrete challenge, go-to-market, pricing, pitch or organization, and we work on it together. You leave with clear next steps, whether we continue or not.
Book on Calendly30 minutes via Google Meet · USD 75 · Scheduling and payment through Calendly · Free cancellation up to 24h before the call
Track record
From idea through the 0-to-1 phase to market launch. Paymit became TWINT: today Switzerland's most-used payment app with 5 million users and 900 million transactions a year.
Concept, launch and international expansion across Zurich and Singapore. "FinTech Influencer of the Year" 2020.
As COO, led the transition from startup to enterprise structure: professionalization, enterprise readiness, market entry into Mexico and Italy.
Digital transformation and scaling as CDO and executive board member, 1,000+ employees.
First employee, built a global quantum-AI venture builder across Switzerland, Canada and Singapore. Today Managing Director Singapore & Head of Venturing.
Also: lecturer in Innovation Management & Digital Strategy at HWZ Zurich. Active network across the Swiss VC and corporate innovation ecosystem and APAC.
Questions
A fractional COO takes operational responsibility for a company on a part-time basis: structure, processes, team and enterprise readiness. You get operator-level execution without a full-time C-level hire.
Mainly B2B startups in the scaling phase: product-market fit is there, and now go-to-market, pricing, organization and capital all need to work at the same time. Selected corporate mandates on request.
30 minutes via Google Meet, USD 75, booked through Calendly. It is a working session on one concrete challenge, not a discovery call. Free cancellation up to 24 hours before the call.
The Diagnostic Sprint is 5 intense days at a critical point and delivers a structured outside view with prioritized levers and a 30/60/90-day plan. The Co-Pilot Engagement is ongoing: a weekly session plus a monthly deep-dive workshop, from USD 2,500 per month.
Yes. Sessions run via Google Meet worldwide. On-site work is possible in the Zurich/Basel area.
Contact